Sample Advertorials

There are two examples of advertorials on this page.

Example 1:

Redefining Whether Someone Can Afford to Buy a House

We Must Re-Define the Middle Class Starting With How Somebody Buys a House

Word has been going round that the middle class in the United States is shrinking.  Here’s a typical story illustrating the plight of our middle class.

About 1997, David, ten years after graduating from college, earns $80K a year as a software engineer.  Married with two small children, they were then looking to buy a house.

With a 20% down payment and David’s income, the application for a mortgage was approved.  His wife Suzie stayed at home to look after their two small children.

By the Year 2000, the information technology industry took off.  David earned a lot of bonuses which enabled him to pay off his car note and credit card debt.  Suzie started looking for a job after her younger child started going to school.

A year later came the Dot-Com Bust.  That software start-up company David worked for went belly up, leaving him out of a job.  Other software and computer-related companies were also laying off people.  Many companies were holding “pink slip parties.”

David started to panic.  The couple had only three months’ worth of savings and Suzie’s job was barely meeting family expenses.  They reluctantly decided to put their house up for sale.  Soon, the couple was no longer able to make their mortgage payments.  David let the mortgage lender know that the house was for sale so they could stay a few more months.  Three months later, the house was sold for a few thousand dollars less than its value when they bought it.

David still hopes to work in software again.  He looked for other work found a job as a shipping clerk.  They then settled in a two-bedroom apartment in a not so nice part of town.

The two children missed the friends they made at the school near the house where they lived. Eventually they made new friends.  The older boy started mixing with the wrong crowd and two years later, landed his first juvenile conviction.  Not what David envisioned for his family.

Some people experienced much worse, including being made homeless.

What about rich people?

There are people who always seem to buck economic trends.  They don’t do too badly during recessions and when they do experience losses, they somehow always bounce back.

Best-selling author Robert Kyosaki who wrote Rich Dad, Poor Dad, literally made public the so-called “secret of the rich.”  It is said that poor and middle-class people work for their money, whereas rich people have their money work for them.  They spend their occupational earnings on acquiring assets, whereas the poor and middle class buy liabilities, often on credit.

What are assets?  Assets pay money and add to one’s income.  Like stocks that grow and/or pay dividends, bonds and commodities futures.  When they have enough money, they’ll buy rental properties like apartments and office buildings.  This is how the rich get richer.

For many wealthy people, their occupational earnings are a fraction of their total income.  Multiple income sources are why rich people at least survive bad economic situations.

An Asset that’s really a Liability.

You hear many people tell you that their home is their biggest asset. True, unlike a car, a house usually goes up in value over the years.  And someday you’ll no longer be paying mortgage.

But your home does not pay you any kind of income. Besides mortgage payments, there are utilities, upkeep and repairs, and yard care. Watering your lawn can at times be expensive. So if your income stops, like should you lose your job, your house would eat you alive.

Still, owning a home makes good financial sense.  What needs to change is the whole approach to home ownership.

You Are Ready to Buy a House When…

…the income from your assets are enough to make your mortgage payments.  So instead of saving money for a down payment, start investing in stocks, bonds and other vehicles that pay interest or dividends.  Monitor your portfolio regularly and make any needed changes.

Unlike David, if you lose your job, your mortgage would still be paid on schedule.  It might take longer to afford a house, but you’ll have more peace of mind.  Eventually, the mortgage will be paid off.  The returns on your assets will then be part of your retirement income.

Problem is, unless you are educated in matters of finance or know how the stock market works, how do you choose your investments?  How can you be confident about not incurring losses?

Investing Made Easier by the Internet

Nowadays there are numerous investment advisory services operated by financial analysts. These professionals analyze various companies as investment opportunities and make recommendations based on tried and true observations.  They use the Internet to broadcast time-sensitive recommendations to their lists of members.

There are numerous types of investment vehicles to consider besides stocks and bonds.  There are exchange-traded funds (ETFs) which are essentially mutual funds invested in a group of stocks (like the S&P 500) to provide for diversity. Unlike traditional funds, ETFs are traded like stocks. They have stock-ticker symbols.  Then there are real estate investment trusts (REITs) also traded like stocks.  REITs enable the small investor to cash in on real-estate ventures like shopping malls, apartments and office buildings.

How much can you make?

That depends on the type of investment service.  There are bond advisories that lead to steady returns of 5%-10%.  Not much but considering that bank accounts nowadays pay little, if any interest might not be too bad if you want a safe place to grow your money.

There are a few select investment services that deliver phenomenal returns.  This one service, developed by Money Map Press, Inc. (aka Money Morning) uses proprietary methods to indicate when to enter a trade (buy shares of a stock) and then when to exit (sell what you bought). This method capitalizes on a short term (months) rapid rise followed by a fall.  You hold the stock during the rise and follow the exit notice before the stock’s value falls.

This method has consistently produced gains of 100%-300% and every now and then, gains of better than 1,000% over a three year period.  For information on this enormously profitable program, click on the link at the end of this report.

You can keep compounding your earnings using several other investment programs.  You will need a brokerage account, for example Merrill Edge, a Bank of America subsidiary.  You’ll have an online dashboard with which to carry out your transactions.  You don’t need to phone your broker with buy or sell orders.  Find out whether other banks offer investment services.

A Word of Caution

The investment programs are advisory programs that provide recommendations on what to buy, hold, and sell.  You pay only for the advisory service as a subscriber. You do NOT invest your money directly with them.  This precludes your falling victim to a Ponzi scheme or other fraudulent operation.  Do your due diligence with any investment program you are considering and STAY AWAY from programs where you send what you will invest directly to them.

Good for You and Good for the Economy

In developing a stronger middle class, there would be a lower probability of a recession.  There would be a lot fewer foreclosures.  Also many of these new middle-class homeowners will have adequate retirement incomes derived from their assets.

And some of these financially well-educated individuals will take their investing to the next level and join the ranks of the rich.  After all, America’s second-richest individual, Warren Buffett, built his personal wealth by educated investing.

For information of High Velocity Windfalls program by Money Map Press, click the link  http://pro.moneymappress.com/CSMMRWND49/EMMRR7RS/Full?&h=cs

 

Example Two

We Just Wanted to Stay Close to Our Family.  Here’s How We Did It

 

Dear Friend,

We’re like seven years away from retirement and we don’t think we’ll have enough income for an average life here in Charlotte, North Carolina.  We would either have to move to another country or work till we die.  We do have money to invest.  We thought of purchasing an annuity, but that would leave us with only $9,000 a year.  Our social security checks might add another $20K.

We could somehow manage, but we would have to be very careful about what we spend.  We probably would never again be able to buy new cars after we stop working.

Also, we have a large family.  Four children and nine grandchildren.  We have feasts at our house, sometimes at my son’s or daughter’s just about every holiday.  We really value family togetherness.  If anything, this is the biggest reason we would not want to move overseas.

However, we might have no choice but to leave the country, especially if either or both of us develop health problems which require close medical attention and prescriptions, even with Medicare.

We heard of people living rather lavish lifestyles in Central America, particularly Costa Rica and Panama.

We were curious, so we first subscribed to International Living Postcards, an email newsletter put out by International Living magazine.  We read about world class medical facilities in Panama City and San Jose. That wholesome natural foods, especially fruits and vegetables, are a lot cheaper there.

We became more intensely curious about these “retirement havens” so we thought about taking a trip there to see for ourselves.  We booked a multi-destination round trip to San Jose, Costa Rica and Panama.  It would be an escape from winter at the same time.

When we got there, we immediately started thinking what we would miss.  For one thing, the food shopping was rather primitive by our standards.  There were very few modern supermarkets.  There was nowhere near all the frozen and convenience foods we were used to.  And the restaurants did not serve the good old American foods we were used to.  Sure, prescriptions are cheaper, health insurance is a fraction of what it is back home, and property taxes are a lot less.

But what about our family.  We would see our kids and grandkids only once or at most, twice a year.  Jerod and I couldn’t imagine not being in our grandchildren’s lives.  We believe this to be the greatest thing about our golden years.

On top of that, people there speak Spanish.  I sensed I would feel like an outsider everywhere I’d go. There are expat communities, mostly from the United States.  But we would never get used to living in a foreign land.  So we decided that moving overseas was not a thing for us.

So if you’re seriously considering living outside the United States, I strongly recommend you do what we did – take a long (at least one week) vacation to where you might like to call your new home.  Think how many days you’d need to visit residential areas, the towns and recreational areas.

We figured by the time we would no longer be working, our four children would all be living in their own houses.  We’re now thinking about selling our house.  At our age, it’s gotten to be too much to take care of.  We could get a small town house or condo where you don’t have the maintenance of a house. Our holiday feasts could be at our children’s’ houses, each taking turn with each special day.

We would have more money to invest, plus some 20 grand in an emergency fund.

With all these computers and internet, we found numerous financial publishers and advisory firms offering programs that promise and often deliver ways you can make lots of money from the stock market just doing what they recommend in their special email messages.

You can earn 100% to 300% if you buy when they advise you to buy and sell when they send you a notice.  Every now and then you can take home more than 1,000% in as little as three years.

Just go to their website to find out more about this program (link at bottom of page).

And don’t worry, you don’t invest money directly with these people.  You just get advice and messages when to buy and sell.  You just pay a subscription to them.  And they have a real good track record.

You need to get what they call a brokerage account through your bank, like this Merrill Edge from Bank of America.  This is what you actually use to make your investments.

This way you’ll never fall victim to Ponzi schemes and other kinds of fraud.  Remember Bernie Madoff?

There are plenty of other programs you can use to grow your money.  From bonds to these exchange-traded funds and real estate funds.

Eventually we’ll have enough money to buy an annuity that will pay us an adequate income to live here in North Carolina and stay close to our family.

Sincerely,

Jane Avery

 

For information of High Velocity Windfalls program by Money Map Press, click the link below. http://pro.moneymappress.com/CSMMRWND49/EMMRR7RS/Full?&h=cs

To receive a free subscription to International Living Postcards, go to http://internationalliving.com/daily-postcards/

2 thoughts on “Sample Advertorials

Leave a Reply

Your email address will not be published. Required fields are marked *

*